In the prefab building industry it is quite common for architects and builders to refer to Legos as either the inspiration for new building systems or as a easily understandable way to explain the efficiencies of building systems.
This article on the history of innovation at Lego is very interesting for a number of reasons. Professors David Robertson of Wharton and gave a presentation on "Rebuilding Lego" at the 2011 SXSW conference. You can find more information here.
I found it really interesting that Professor Robertson reported on how Lego management decided it was innovating too quickly and found it necessary to slow down to learn how to harness and manage the innovation. It did so successfully and is not the fastest growing and most profitable toy company in the world.
Here is an additional 3-page pdf report on innovation at lego from the Danish Centre for Design Research.
Well done.
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