Friday, March 11, 2011

Prefab - Revisiting the hype circa 2007

It is interesting to look back at lessons learned from the era when Michelle Kaufmann was discussing offers of $100 million, dozens of factories, and thousands of homes.

I suggest reading this "It isn't easy being green" April 2010 article from the New York Times. Then consider that "prefab" continues to become more efficient and capture a growing share of the market in Europe and Japan. Will the North Americans fall even further behind and attribute the lack of innovation to the weak housing market or will the efficiencies of prefab lead the rebuilding of the industry?

No comments:

Post a Comment